Alison M. Pringle

Senior Counsel

  • Office Contact Info
  • Biography

    Alison M. Pringle is Senior Counsel in the San Diego office of GRSM. Alison has extensive state and federal court intellectual property and commercial litigation experience in California and New York. Alison has successfully litigated and resolved suits involving trademark, copyright, right of publicity, defamation, contract, fraud, unfair business practices, trade secrets, antitrust, and business tort matters. Ms. Pringle has extensive experience in all stages of civil litigation from responding to pleadings and conducting discovery to drafting and winning dispositive motions.

    In her counsel to private companies, Alison aims to creatively resolve disputes and to tailor litigation to the business’s needs as much as practicable. She helps these entities approach litigation from an internal business perspective while also providing efficient and effective representation.

    Prior to joining GRSM, Alison served as in-house counsel for an international media-licensing agency where she managed the agency’s intellectual property and commercial litigation and provided legal risk analysis and business recommendations. Before law school, Alison taught English at a prominent international school in Bangkok, Thailand.


    • California
    • New York


    • State Bar of California
  • Practice Areas
  • Publications & Presentations


    Author, "Top Gun: Maverick – A New Legal Dogfight Alleges the Sequel is an Unauthorized Derivative Work," GRSM's IP Blitz, July 22, 2022.

    Author, "Supreme Court Gives “Knowledge” New Meaning in Connection with Copyright Registrations," GRSM's IP Blitz, May 11, 2020

    Author, "Lions, Tigers, and Trademarks: IP Lessons from “Tiger King”," GRSM's IP Blitz, April 28, 2020

    Author, "SCOTUS Redefines State “Piracy”," GRSM's IP Blitz, April 21, 2020


    Speaker, “Social Media and Considerations for Intellectual Property Litigation”, October 28, 2021

  • Education


    J.D., University of San Diego School of Law, 2015

    • Visiting Exchange: King's College, London

    B.B.A., magna cum laude, Business Economics, University of San Diego, 2010

    • Visiting Exchange: Università Cattolica del Sacro Cuore, Milan


    Donald W. Rees National GRSM Oral Advocacy Competition, 1st Place, 2023

    Top Orator distinction, GRSM (San Diego) (2020, 2023)

    Best Lawyers in America® Ones to Watch distinction in Commercial Litigation (2021-2024)

    Best Lawyers in America® 2022 "Women in Law" Special Edition

    Top Attorney distinction, GRSM (San Diego) (2019, 2021, 2022)